- Description of SMS use cases — what types of texts they send (transactional messages related to their account, orders, or services they have requested. They also can receive marketing/promotional messages if they opt-in on the separate box.)
- Opt-out instructions — how to stop receiving texts (reply STOP)
- Customer support contact — phone number and/or email for help
- Message & data rate disclosure — "Message and data rates may apply"
- Carrier liability disclaimer — carriers aren't responsible for delayed or undelivered messages
- Age restriction (18+) — users must be 18 or older to opt in
- Link to Privacy Policy — a direct link back to the Privacy Policy page